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BASF Canola Crop Market Manager (CP) in Calgary, Alberta


At BASF, we create chemistry through the power of connected minds. By balancing economic success with environmental protection and social responsibility, we are building a more sustainable future through chemistry. As the world’s leading chemical company, we help our customers in nearly every industry meet the current and future needs of society through science and innovation. We achieve this through our commitment to continuous improvement and operational excellence, which gives us the opportunity to set and deliver on ambitious, long-term goals.

We provide a challenging and rewarding work environment with a strong emphasis on process safety, as well as the safety of our employees and the communities we operate in and are always working to form the best team—especially from within, through an emphasis on lifelong learning and development. This allows for our employees to innovate and generate new ideas, put them into action, and gain insights from them to further advance our collective expertise.

And we are constantly striving to become an even better place to work. BASF has been recognized by Forbes Magazine as one of America’s Best Employers in 2017. We strongly support the spirit of collaboration through effectively involving team members and colleagues from other relevant units when developing and executing strategies and projects. Come join us on our journey to create solutions for a sustainable future!

Canola Crop Manager (CP) - (1900904)

Where the Chemistry Happens

The Canola Crop Manager is focused on developing portfolio strategies (short to long-term) for the Canadian Canola Crop Protection (CP) market. Incumbent will collaborate with the Canola Seed Crop Manager to jointly develop the combined Canola Crop Strategy for Canada. These strategies focus on optimizing profitability for BASF, identify growth opportunities and providing customer needs-based solutions.

  • Lead the development of a cross crop protection portfolio plan related to licensing

negotiations and supply agreements for Canada, as well as the life cycle

management responsibility (long range plan and post patent strategies) for

Canola, and the Indications (H, F, I, ST) as well as collaborate with the Canola

  • Provide input and leadership for the Canola Market on commercial issues such

as market letters, incentive programming and overall market strategies related to


  • Coordination of Canola crop plans and mentoring of the Canola Brand Managers

(ie. Herbicide and Fungicide brand managers, as well as collaborate with the

seed brand managers); Provide leadership and management to Canola CP Brand


  • Co-Lead together with the Canola Seed Crop Manager, the Canola crop team to

develop an annual crop solution plan based on confirmed grower needs/trends

utilizing advice, services and products to achieve an annual POG budget while

effectively directing an annual associated ASP budget for content creation

  • Lead competitive insights related to Canola and execute together with Technical

Services Team on competitive positioning

  • Collaborate with the Canola Seed Crop Manager to jointly Develop the joint CP

and Seeds Strategy Plan that drives 10Y planning and resources, link to and

supervise Canola Crop/Indication Plans

  • Manage profitability of the Canadian Canola CP portfolio through market mix,

lifecycle management and accurate financial planning

  • Represent Canada on Global/Regional PLE (Product Launch Excellence;

Operational Readiness and/or Business Core) Teams to provide leadership and

direction for Canola to Field Biology, Regulatory, Operations, Finance and BASF

Management up to 3y prior to launch for CP.

  • Champion the Canadian Canola crop team to provide leadership and direction to

Field Biology, Regulatory, Operations, Finance and BASF Management as it

pertains to optimizing market opportunities for current and future CP portfolio

  • Provide support to market program development for CP and participate on Head

Office account customer strategies. Jointly collaborate in the development of

Canola seed market program development.

  • Gain competitive insights and incorporate that information to help shape current

and future CP strategy

  • Interact with regional marketing to generate support and provide project

justification as appropriate to meet long range market objectives and support

current and future CP product offers

  • Coordinate and manage relationships with strategic National organizations and

associations essential to achieving Canola objectives

Create Your Own Chemistry: What We Offer You

Adding value to our customers begins with adding value to you. you@BASF is the suite of benefits, perks, programs and unique opportunities we offer to support you—the whole you—in all stages of your life and career. With you@BASF, you create your own chemistry.

The total rewards that you receive as a BASF employee go way beyond a paycheck. From competitive health and insurance plans, to robust retirement benefits that include company-matching contributions, to making sure you never stop learning, we believe investing in you is investing in our success. Working for a large, global organization, you’ll have a chance to grow professionally and personally, expand your network and build a rewarding and dynamic career.

BASF provides interesting and challenging learning and development opportunities to help you make the most of your talents and your job.

Formula for Success

  • BSc Degree is required. Master’s degree in business is preferred

  • Minimum 8 years in a related role

  • Minimum 8 years in a brand or crop equivalent management responsibility, preferably within the agricultural industry

  • High level of technical, financial, and marketing comprehension for assigned indications and portfolio, competitive products, and overall assigned market

  • Must have demonstrated initiative and ability to reach set objectives in past job roles

  • Must possess strong analytical skills, communicate effectively in both written and oral forms, excellent strategic and critical thinking

  • Proven management and leadership skills

  • Sound understanding of marketing, sales and accounting principles

  • Sound understanding of high-level agronomy, growers and distributors for the crop protection industry related to Canola

Job: MARK - Marketing

Organization: N-APN/MK-Agricultural Solutions Canada-60000957

Title: Canola Crop Market Manager (CP)

Location: CAN-AB-Calgary

Requisition ID: 1900904